HOLOBOARD-Holographic Billboard Out of Home Advertising Solution

HOLOBOARD-Holographic Billboard Out of Home Advertising Solution 20 Jan 2020

Başakşehir Living Lab Enterprenuer and Startup Smart Labs has developed “Holographic Billboard Out of Home Advertising Solution” named “Holoboard” which is a revolutionary and innovative technology that uses holographic digital advertising billboard for the first time in Europe and worldwide and it aims to change the industry of outdoor advertising. It reduces the investment costs of advertising publishers for digital signage units, it accelerates the digitalisation process of printed advertising spaces, it allows the creation of nested new and creative advertising designs, where you can use both printed and digital content together, it opens new sales channels to advertising publishers, and it pays the operating costs generated by printed advertising spaces with the profits of holographic digital signage sales. Holoborad aims to introduce our solution to the outdoor advertising markets to see how our solution offers significant performance improvements and how it will change industry by its potential.
Finally, Smartlabs Media Technologies Inc.; within the scope of the h2020 projects,  received the Seal of Excellence certificate from the European Commission with the OB HOLOBOARD-Holographic Billboard Out of Home Advertising Solution ”project.